Hit makers : (Record no. 124358)

MARC details
000 -LEADER
fixed length control field 05663cam a22003978i 4500
001 - CONTROL NUMBER
control field 967457508
003 - CONTROL NUMBER IDENTIFIER
control field MaObMVR
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170905100108.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
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007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161230s2017 nyu o 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2016059842
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781101980347
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1101980346
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9781101980323
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 110198032X (hbk)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)967457508
Canceled/invalid control number (OCoLC)991313927
037 ## - SOURCE OF ACQUISITION
Stock number ED42164E-CF4B-4441-8FC3-B849BD148A37
Source of stock number/acquisition OverDrive, Inc.
Note http://www.overdrive.com
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency DLC
Modifying agency TEFOD
-- RECBK
-- IDEBK
-- ZQP
-- YDX
-- OCLCQ
-- N$T
-- OCLCQ
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 10 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HC79.C6
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.3
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Thompson, Derek,
Dates associated with a name 1986-
Relator term author
9 (RLIN) 10599
245 10 - TITLE STATEMENT
Title Hit makers :
Remainder of title the science of popularity in an age of distraction /
Statement of responsibility, etc Derek Thompson
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1702
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 311-334) and index
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: The song that conquered the world ; Part I: Popularity and the mind. The power of exposure : featuring Claude Monet, Adele, and Donald Trump ; The Maya rule : featuring ESPN, Spotify, and the first NASA space station ; The music of sound : featuring John F. Kennedy, Barack Obama, and ABBA ; Interlude: The chills ; The myth-making mind I : the force of story : featuring Star Wars, Isaac Asimov, and Hollywood psychohistory ; The myth-making mind II : The dark side of hits : featuring Hungarian vampires, Disney princesses, and cable news ; The birth of fashion : featuring Taylor Swift, the printing press, and the laugh track ; Interlude: A brief history of teens -- Part II: Popularity and the market. Rock and roll and randomness : featuring the Mona Lisa, "Rock around the clock," and chaos theory ; The viral myth : featuring Fifty Shades of Grey, John Snow, and Pokémon GO ; The audience of my audience : featuring Etsy, Bumble, and Moonies ; Interlude: Le panache ; What the people want I : the economics of prophecy : featuring Game of Thrones, Seinfeld, and Shazam ; What the people want II : a history of pixels and ink : featuring the tabloid, the television, and the news feed ; Interlude: 828 Broadway ; The futures of hits : empire and city-state : featuring Mickey Mouse, BuzzFeed, and Kid A
520 ## - SUMMARY, ETC.
Summary, etc "This book picks up where The Tipping Point left off."--Adam Grant, Wharton professor and New York Times bestselling author of ORIGINALS and GIVE AND TAKE Nothing "goes viral." If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history-of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators-the audience of your audience. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable. Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century-people's attention. From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular. In Hit Makers, Derek Thompson investigates: - The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses - Why Facebook is the world's most important modern newspaper - How advertising critics predicted Donald Trump - The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history - How Barack Obama and his speechwriters think of themselves as songwriters - How Disney conquered the world-but the future of hits belongs to savvy amateurs and individuals - The French collector who accidentally created the Impressionist canon - Quantitative evidence that the biggest music hits aren't always the best - Why almost all Hollywood blockbusters are sequels, reboots, and adaptations - Why one year-1991-is responsible for the way pop music sounds today - Why another year-1932-created the business model of film - How data scientists proved that "going viral" is a myth - How 19th century immigration patterns explain the most heard song in the Western Hemisphere
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumers
9 (RLIN) 10600
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Popularity
General subdivision Social aspects
9 (RLIN) 10601
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Social aspects
9 (RLIN) 10602
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management
9 (RLIN) 10603
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Thompson, Derek, 1986-
Title Hit makers.
Place, publisher, and date of publication New York, NY : Penguin Press, [2017]
International Standard Book Number 9781101980323
Record control number (DLC) 2016043453
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Available Dewey Decimal Classification     Martha's Vineyard High School Library Martha's Vineyard High School Library 09/05/2017   306.3/THOM 39844500044199 07/14/2019 28.00 09/05/2017 Book