000 | 01159cam a2200301 a 4500 | ||
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001 | 20670088 | ||
003 | OCoLC | ||
005 | 20150112150551.0 | ||
008 | 891103s1990 nyua b 001 0 eng | ||
010 | _a89018331 | ||
020 | _a0465050239 | ||
020 | _a9780465050239 | ||
020 | _a0465050247 | ||
020 | _a9780465050246 | ||
040 |
_aDLC _beng _cDLC _dOCL _dMUQ _dNLGGC _dBAKER _dBTCTA _dYDXCP _dGEBAY _dDEBSZ _dTXBXL _dGBVCP _dOCLCO _dOCLCF |
||
043 | _an-us--- | ||
050 | 0 | 0 |
_aHF5415.1 _b.T44 1990 |
100 | 1 |
_aTedlow, Richard S. _94423 |
|
245 | 1 | 0 |
_aNew and improved : _bthe story of mass marketing in America / _cRichard S. Tedlow. |
260 |
_aNew York : _bBasic Books, _cc1990. |
||
300 |
_axi, 481 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. [441]-466) and index. | ||
520 | _aAn account of American business, examining how America became a consumer society. | ||
650 | 0 |
_aMarketing _zUnited States _xHistory. _94424 |
|
650 | 0 |
_aMarketing _zUnited States _vCase studies. _94425 |
|
776 | 0 | 8 |
_iOnline version: _aTedlow, Richard S. _tNew and improved. _dNew York : Basic Books, c1990 _w(OCoLC)654385410. |
942 |
_2ddc _cBK |
||
999 |
_c123158 _d123158 |